Location: DCDS Headquarters and Online
Contact: Cheryl Michi
Phone: (202) 367-1163
Registration closes the Monday before the event at 5pm.
Wednesday March 9, 2022
5:45pm to 6:00pm Business Meeting
6:00pm to 7:30pm Session 1
7:45pm to 8:45pm Session 2
You may register for one session or both.
Please note pricing:
- Members: $0
- Non-Members Virtual: $75
- Non-Members In-Person $110
- Dental Office Staff Virtual: $45
- Dental Office Staff In-Person: $75
Topic: “How to Take Control of One's Online Reputation and How to Respond to Negative Patient Feedback"
Instructor: Dr. Len Tau
Marketing one’s practice online can take a lifetime to master and leave you very confused. There are so many options to choose from when it comes to website design , paid advertising, online reviews and search engine optimization. Topics like Facebook Funnels, how to respond to negative reviews and are you actually getting an ROI leave you scratching your head. The first step to determining what to do is analyzing how your practice currently looks online, what your competition is doing and where you can improve. In this seminar, Dr. Len Tau, a practicing dentist who has been helping his fellow colleagues navigate through the world of online marketing for over twelve years will take you on a journey to actually help you determine what needs improvement and where you can actually begin.
Learning Objectives Session 1:
- Analyze one’s website to see if they violate some of the most common design elements.
- See how one’s office ranks online.
- Learn how to generate more online reviews.
Learning Objectives Session 2:
- Determine whether you are ready to ramp up your marketing.
- Make sure you are actually getting return on investment in your current marketing plan.
Continuing Education Disclaimer: The District of Columbia Dental Society is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards of dentistry. It is the responsibility of each participant to verify the CE requirements of his or her licensing or regulatory agency and to contact them with any questions regarding licensing. The DC Dental Society designates this presentation for 2.5 CE.
Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at ADA.org/CERP.
About the Speaker: Dr. Len Tau